News on smart, active & intelligent packaging

AIPIA/AWA World Congress Wrap: Winners of the Brand Challenge 2026 - Advancing Cranswick’s “Perfect Pack” Vision | 14-06-2026 |

The Active & Intelligent Packaging Industry Association (AIPIA), and AWA Alexander Watson Associates, is pleased to announce the winners of the AIPIA Brand Challenge 2026, held during the AIPIA & AWA Smart Packaging World Congress - the leading global platform for active and intelligent packaging innovation. Hosted annually by AIPIA, the Brand challenge is one of its key highlights of the event, held annually in Amsterdam and has involved many leading Brand owners who present real-world packaging challenges and invite the AIPIA community -technology providers, innovators, and packaging experts to pitch live solutions...

AIPIA/AWA World Congress Wrap: Winners of the Brand Challenge 2026 - Advancing Cranswick’s “Perfect Pack” Vision | 14-06-2026 |

QR Code?based sorting and disposal guide for packaging waste now offers EU?wide cover | 14-06-2026 |

Collaboration advances scalable production of BLE Smart Labels | 14-06-2026 |

New digital service offers simplified PPWR and EPR compliance across Europe | 14-06-2026 |

Next generation bottle closure for maximum spirits security | 14-06-2026 |

Still time to register for the smartest Smart Packaging event! | 12-05-2026 |

AIPIA/AWA Congress Preview: Smart packaging is moving from pilot to scale, AlmaScience bringing the paper-based answers to Amsterdam | 12-05-2026 |

Coors brings back cold-activated packaging technology campaign | 12-05-2026 |

Tesco ditching barcodes for QR codes in UK 'first' | 12-05-2026 |

Kraft Heinz partners with Polytag to trace plastic waste | 12-05-2026 |

Meet Brands and learn about the latest Smart Packaging Innovations in Amsterdam this May | 20-04-2026 |

SmartCask: a new era of cask transparency | 20-04-2026 |

Avery Dennison launches new RFID tag to unlock efficiency, freshness and waste reduction in food retail | 20-04-2026 |

World’s first transparent combined touch and force sensor | 20-04-2026 |

iQRcode™ an intelligent QR code simplifying EU environmental labelling | 20-04-2026 |

AIPIA/AWA Smart Packaging World Congress takes shape as Cranswick to host Brand Challenge | 25-03-2026 |

New Cap-Lock label for vials combines analog and digital features for improved security | 25-03-2026 |

Securikett offers three new Security Label innovations | 25-03-2026 |

Industry confidence in connected packaging reaches new high according to latest survey: Roll on the AIPIA/AWA Congress! | 25-03-2026 |

Scantrust acquires New Zealand company Trust Codes Global | 25-03-2026 |

New NXP chip enhances RFID smart label performance says Checkpoint | 10-02-2026 |

DataLase launches label-free clear-to-white coating for laser imaging on plastic bottles | 10-02-2026 |

Tageos announced a strategic partnership with ambient IoT pioneer Wiliot | 10-02-2026 |

Intelligent shrink sleeve label aimed at beauty and makeup markets | 10-02-2026 |

Identiv wins award for solution that verifies authenticity of both bottle and wine | 10-02-2026 |

Advancing universal accessibility through HD InfoCode+ | 15-01-2026 |

Avery Dennison Report: , “Food waste has become an accepted cost of doing business” | 15-01-2026 |

Active Packaging extends shelf life of pears, helping to reduce waste in supply chains | 15-01-2026 |

US Army engineers develop packaging to extend shelf life, reduce waste and harness and store energy | 15-01-2026 |

Koenig & Bauer ‘revolutionises’ brand communication with new digital tool on packaging | 15-01-2026 |

‘Next level’ QR code accelerates accessibility for all through connected packaging | 25-11-2025 |

Connected Packaging survey 2026 announced as updated edition of book ‘Connected Packaging: The Game-Changing Marketing Tool’ launched | 25-11-2025 |

Sustainable IoT tracking in a label: new tag for global shipping of high value goods | 25-11-2025 |

AWA Alexander Watson Associates acquires AIPIA: a strategic expansion in Active & Intelligent packaging and labelling | 25-11-2025 |

Fibre-based food packaging can be equipped with freshness sensor to track spoilage | 25-11-2025 |

Wiliot collaborates with Walmart to transform retail supply chain with Ambient IoT and AI | 28-10-2025 |

MM Pharma to use AMD’s enhance vaccine vial monitoring systems for cold chain safety | 28-10-2025 |

Transforming thermal transfer ribbons into a covert security solution | 28-10-2025 |

Amazon to expand Transparency anti-counterfeiting program, as it looks to ‘Sunrise 2027’ | 28-10-2025 |

Latest pharma security label for syringes incorporates RFID to add digital safety features | 28-10-2025 |

Disposable USB temperature data logger launched for fresh produce | 10-10-2025 |

GS1 US survey finds 93pc of Americans concerned about food recall frequency | 10-10-2025 |

The next evolution in anti-counterfeit solutions ? | 10-10-2025 |

Avery Dennison and Wiliot expand strategic partnership as global demand for ambient IoT-based supply chain intelligence surges | 10-10-2025 |

Advancing sustainable materials for smart packaging | 10-10-2025 |

QR code on Cadbury’s Crunchie multipacks aims to get feedback on new sustainable design | 04-09-2025 |

Better protection against counterfeit car spares with new hologram strip label from KURZ Scribos | 04-09-2025 |

NXP introduce new NFC tag fit for Digital Product Passport use from any mobile device | 04-09-2025 |

Smart Labelling Seminar in Barcelona ready to roll as World Congress 2026 dates confirmed | 04-09-2025 |

Smart RFID-Labels offer more safety and efficiency in the healthcare sector | 04-09-2025 |

AIPIA & AWA Congress Wrap: Key Takeaways – Get Connected, Standardize, Consumer is King | 11-08-2025 |

Uflex commercializes anti-counterfeiting holographic film into its multilayer laminate tubes | 11-08-2025 |

Retailers M&S and Ocado tagging Single Use Plastics to track them through recycling streams | 11-08-2025 |

Reports show that Packaging has evolved into Strategic Tool which Brands currently under-utilize | 11-08-2025 |

Live at GS1: Walmart goes ‘all in’ for transparency and traceability | 11-08-2025 |

AIPIA & AWA Congress Wrap: Interactive Brand Packaging Network launches successfully - establishing new industry standards for packaging as media | 15-07-2025 |

AIPIA & AWA Congress Wrap: McCormick Brand Challenge winners highlight Connectivity | 15-07-2025 |

Nanomaterial additive derived from liquorice extends shelf life of fresh produce | 15-07-2025 |

Strong support for HolyGrail 2030 as 2.0 project ends with successful trials completed | 15-07-2025 |

Asahi uses the power of CO2 to float real lemons inside beverage cans when opened | 15-07-2025 |

AIPIA Congress Update: The key to DPP: How NFC can unlock seamless compliance | 17-06-2025 |

AIPIA Showcases Smart Packaging Excellence for Pharma at CPHI SEA | 11-06-2025 |

AIPIA Congress Update: Connected Brand Packaging under the Spotlight | 11-06-2025 |

AIPIA Congress Update: Sponsor announces collaboration to create battery-free Smart Labels | 11-06-2025 |

Crane Authentication unveils discreet, smartphone-enabled authentication system | 11-06-2025 |

Asahi’s Filipino milk brand continues its Connected Packaging campaign success | 11-06-2025 |

Hershey leads the way with the ‘unstealable’ chocolate bar through Connected Packaging | 11-06-2025 |

Prepare for the Future of Smart Packaging Success: AIPIA launches Smart Packaging Training Course | 30-05-2025 |

AIPIA Congress Update: Beyond the container: packaging as your most powerful media asset | 28-05-2025 |

Crane Authentication launches new identity as De La Rue purchase completed | 28-05-2025 |

Coldcha launches NFC label for temperature monitoring of produce and plants | 28-05-2025 |

Upgraded TTI for produce also offers humidity, light, shock and GPS tracking | 28-05-2025 |

Checkpoint Systems’ latest RFID inlay, for reusable and microwavable packaging, boosts circular economy | 28-05-2025 |

Tesco trials GS1 QR codes in UK as global Digital Link roll out gathers pace | 12-05-2025 |

AIPIA & AWA Congress ‘25: Getting to grips with Digital Product Passports with Smart Packaging | 12-05-2025 |

Smart tamper-evident tape offers enhanced supply chains benefits sustainably | 12-05-2025 |

New consortium seeks smart packaging providers to develop sustainable reusable packaging for large household appliances | 12-05-2025 |

New paper cup recycling scheme powered by AI | 12-05-2025 |

AIPIA & AWA Congress Update: McCormick & Co confirmed as host of Brand Challenge | 23-04-2025 |

Waitrose adopts smart tag technology to track its plastic waste packaging | 23-04-2025 |