Sorting compostable packaging becoming realistic through watermarking | 29-03-2022 |
Longstanding AIPIA member Digimarc has partnered with fellow member Printpack, a major US packaging converter and Israeli compostable packaging specialist, TIPA on a successful proof-of-principal of new sortation technology for compostable packaging. They have developed the first digital watermark for compostable packaging which acts as an imperceptible, machine-readable code that allows the package to be scanned by consumers to instruct and incentivize disposal in the proper bin. Additionally the technology enables compost operators to scan and sort certified compostable packaging with food and organic waste.
