News

Strategic partnership improves closure offering for wines and spirits

Strategic partnership improves closure offering for wines and spirits

11-06-2019

Tapì Group, an international group specializing in the design, production, and distribution of high-end technological closures for the premium beverage sector, and AIPIA member Thin Film Electronics, the near field communications (NFC) solutions specialist, have signed a Letter of Intent for an exclusive joint partnership to combine their innovation capabilities to upgrade their offering to the wine and spirits industry...

Mining the potential of Augmented Reality in Packaging

18-06-2019

Eef de Ferrante, Managing Director of the Active & Intelligent Packaging Industry Association, shares his viewpoint on the value of AR within the packaging industry. In an augmented way...

New Magazine Smart Packaging delivering Brand Value

New Magazine Smart Packaging delivering Brand Value

29-05-2019

AIPIA, in conjunction with BXP and Deloitte are offering a special magazine, which will be the industry’s leading guide for the latest trends and solutions focused around Active & Intelligent Packaging. Beautifully designed, this edition will be an excellent resource for packaging and branding professionals to reference year-round.

A&IP can be a ‘HolyGrail’ for recycling

A&IP can be a ‘HolyGrail’ for recycling

11-06-2019

A pioneering project called HolyGrail, led by Procter & Gamble and facilitated by the Ellen MacArthur Foundation, ended officially on May 23rd. This follows three years of development to improve post-consumer recycling using chemical tracers and digital watermarks, with the aim of moving closer to a circular economy. Several AIPIA members participated, including Digimarc, Filigrade and Verstraete IML as well as many Brand owners such as Danone, L’Oreal, PepsiCo, Nestlé and P&G. Involving altogether 29 partners, the project was a ‘full value-chain pre-competitive collaboration’ established to discover how the tagging of packaging can impact the accuracy of sorting and recycling systems...

Zappar wins top Award at AWE for 7-Eleven AR campaign

Zappar wins top Award at AWE for 7-Eleven AR campaign

11-06-2019

Having been selected as one of the Top 10 Most Innovative Businesses in the AR/VR industry as part of the annual ‘World’s Most Innovative Company’ awards in February, our good friends and members, Zappar have picked up a prestigious Auggie Award at the AWE (Augmented World Expo) for its 7-Eleven Always on Augmented Reality campaign...

New Marker technology! Just join the Dotz

New Marker technology! Just join the Dotz

11-06-2019

Dotz is an Australian-listed and Israel-based tech company which has developed proprietary marking, tracing and verification technology. ValiDotz™ security markers are non-toxic, carbon-based markers that can be easily mixed into plastics, coatings, inks, and varnishes to create product-specific codes, says the company...

Microdot printing solution gives products a DNA

Microdot printing solution gives products a DNA

28-05-2019

Anoto a Swedish headquartered digital writing and drawing solutions provider, introduced , in late 2018, Anoto DNA (ADNA), which makes it possible to uniquely and unobtrusively code paper and products in a way that can then be easily read using a wide range of mobile devices...

North American Brands confirm A&IP is the way ahead

North American Brands confirm A&IP is the way ahead

11-06-2019

Participants at the highly acclaimed AIPIA Summit of the Americas in New Jersey (3/4 June) demonstrated the strong swell of support for disruptive, digital technologies in packaging. In particular Brand Owners showed that Consumer Engagement and product security, through the use of A&IP, is now very high on the agenda, alongside Sustainability and Circularity...

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DISRUPTING YOUR BRAND’S PACKAGING WITH THE LATEST ACTIVE & INTELLIGENT TECHNOLOGIES

DATA MINING, EXTENDED SHELF LIFE, CONSUMER ENGAGEMENT, BRAND AUTHENTICATION, SECURITY, LESS WASTE AND IMPROVED LOGISTICS & RECYCLING THROUGH THE IMPLEMENTATION OF NEW CONCEPTS IN PACKAGING