NEWS: AIPIA and BXP to launch special magazine


BXP, in conjunction with AIPIA, are offering a special edition issue, which will be the industry’s leading guide for the latest trends and solutions focused around Active & Intelligent Packaging. Beautifully designed, this edition will be an excellent resource for packaging and branding professionals to reference year-round.

Best-in-class examples will be spotlighted through two case studies. Brand Experience’s editorial team will partner with Active & Intelligent Packaging Association’s communication director Andrew Manly to identify two best-in-class examples of using active and intelligent packaging in marketing, branding and/or consumer engagement applications. Each case study will be developed by BXP to the magazine’s editorial standards.

We’ve developed a money-saving advertising package for bestin-class supply chain partners and service providers who are looking to reach more than 29,000 subscribers in the packaging and branding industry. The Thought Leadership profile package includes a two-page spread, one side is your full-page ad and the other is a company Q&A written by BXP. Participating advertisers also receive a banner ad in the special AIPIA Tool Box Collaboration Resource eShowcase.

Utilizing the Toolbox format familiar to BXP readers, the special report will spotlight active and intelligent packaging materials, solutions and technologies in this product focus section. AIPIA members will be invited to participate via a special submission link.