Fontys University of Applied Sciences

Fontys University of Applied Sciences

Fontys University’s Faculty of Economics and Communications Smart Marketing Research group carries out applied research focused on consumer behavior and smart packaging solutions.  We study intelligent packaging applications in both B2C and B2B markets.  Further, Fontys assists the AIPIA membership carrying out unbiased, trusted, market studies focused on annual sales and units shipped for the various technologies used by AIPIA members.  

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