Kodak's perspective on Smart Packaging
22 August 2013
Kodak will offer its perspective on packaging in today's world at the AIPIA Congress; touching on Active Packaging, Electronic Packaging and Brand Protection solutions and the implication to brand owners and packaging specialists.
As a global provider of brand protection solutions, the company advises brand owners that a high performance anti-counterfeiting strategy is a critical component of protecting their brand and building brand equity. Counterfeiting is a problem for brand owners that requires a comprehensive brand protection solution, including the application of an end-to-end set of strategies and tactics.
With a broad portfolio of brand protection solutions and services for anti counterfeiting, Kodak helps brand owners navigate through the myriad of technology choices to design and implement a customized, effective and economical strategy.Tweet Free newsletter: Subscribe here